The role is a leadership role in which the candidate is responsible for building, scaling, and delivering on the vision of a high-growth digital marketing business within Zensciences. The role demands a founder’s mindset, strong business acumen, and the ability to lead cross-functional teams to achieve growth and profitability.
Key Responsibilities:
1. Business Ownership & Revenue Growth
● Full P&L ownership of Zensciences Digital
● Deliver revenue with profitability benchmarks
● Develop pricing models and monetization strategies across service lines
2. Strategy & Innovation
● Define and execute the 2–3 year strategic roadmap
● Innovate service offerings: productized solutions, tech-enabled services, AI
interventions
● Benchmark against global agency standards to maintain competitive edge
3. Client Growth & Success
● Anchor CXO relationships with marquee clients
● Drive upsells and cross-sell opportunities across accounts
● Ensure high CSAT, retention, and advocacy metrics
4. Team Leadership & Capability Building
● Lead a growing team of 30–60 across content, media, SEO, CRM, analytics
● Define org design, hire key talent, and run a strong performance management
cadence
● Foster a culture of creativity, accountability, and experimentation
5. Operational Excellence
● Establish delivery SLAs, governance routines (MBRs/QBRs), and quality
benchmarks
● Partner with operations and HR to scale infrastructure, processes, and
training
6. Thought Leadership & Market Positioning
● Represent Zen Digital externally through events, publications, and speaking
engagements
● Drive internal evangelism for digital transformation across Zensciences’
verticals
Ideal Candidate Profile
● 15–20 years of experience in digital marketing or B2B consulting
● Proven P&L or business unit leadership experience having managed a
business of minimum INR100 Cr and a team of 100 digital experts
● Deep understanding of SEO, performance, ABM, and content-led funnels
● Track record of team building, scaling operations, and client growth
● Strong executive presence and CXO relationships
